At Charkhalife, we believe that fashion should be as kind to your skin as it is to the planet. Our collection is crafted with pure, breathable cotton that feels soft, natural, and skin-friendly, making it perfect for everyday wear.

Meet the Womens Behind Charkha Life

Khushboo, a mother and former homemaker from India, is admired for her timeless style and deep knowledge of fabrics. She designs many of our pieces herself, combining comfort, beauty, and cultural heritage. With a strong social presence and love for community, she partners with village artisans—especially women from underprivileged backgrounds—to preserve traditional crafts and create meaningful work.

Pinky Gupta, based in Seattle, brings a diverse background as a journalist, program manager, and nonprofit events manager. Originally from Kolkata, she has worked with both premium clients and underserved communities, especially women facing economic challenges. Her passion for style and storytelling inspired her to bring the richness of Indian handloom and sustainable fabrics like Khadi to the Western world—offering clothing that’s not only beautiful, but deeply meaningful.

Together, they created Charkha Life—a brand built on slow fashion, empowerment, and self-expression. Each piece is made with care, designed for modern living, and rooted in heritage.

When you wear Charkha Life, you support women, artisans, and a movement that values culture, comfort, and community.

Let’s spin the wheel of change—together.

OUR PURPOSE

At Charkha Life, our purpose is to celebrate Indian handloom by creating fashion that empowers and inspires. We design clothing that blends tradition with modern style while supporting rural artisans, especially women, through sustainable livelihoods. Each piece reflects our commitment to conscious fashion, cultural connection, and self-expression. With every thread, Charkha Life weaves heritage into the everyday.

Sustainability & Ethical Practices

At Charkha Life, sustainability is at the heart of everything we do. We choose natural, breathable fabrics like cotton and khadi, sourced responsibly and crafted with care by skilled artisans. Our slow fashion approach means fewer, more meaningful pieces-designed to last, not follow trends. By supporting local communities and reducing waste, we aim to create fashion that feels good and does good-for you, for the artisans, and for the planet.

A BRAND ROOTED IN REAL LIFE

We’re proud to come from humble roots, just like the people we serve. CharkhaLife is crafted for the everyday woman – the mothers, daughters, sisters, and friends who balance family, work, and the dream of a better tomorrow. Our designs reflect your vibrant spirit and your unwavering resilience, celebrating the beauty of everyday moments in style.

When you choose CharkhaLife, you’re not just buying a piece of clothing; you’re embracing a lifestyle that values people and the planet. You’re joining hands with us to create a world where fashion empowers communities and contributes to a healthier planet, all while staying accessible and affordable.

Our Promise to You

Every item you buy supports sustainable practices and local craftspeople, from the farmers who grow our cotton to the artisans who bring our designs to life. Together, we’re making conscious fashion a reality for everyone.

Thank you for choosing CharkhaLife and being part of our journey. Let’s wear our values, celebrate our roots, and create a world we’re proud to pass on to future generations.